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How to Audit Internal Links

Internal links help you in forming the structure of your website, interconnecting your pages and linking your audience back to the pages they're most interested in. These links are crucial…

Published 2 years ago

Overestimating Bounce Rate

When analyzing the metrics of a website, it's common to fall back to focusing on the bounce rate -- which is often calculated to be the percentage of users that…

Published 4 years ago

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