You wouldn't let your car sit around without oil changes– don't let that happen to…
When it comes to maintaining your website, it’s important to review your existing content in order to find good ways to update and refresh it! Website updates aren’t all as simple as adding new blogs, and they’re most definitely not all as complex as re-vamping your entire website. That being said, there are a lot of aspects crucial to your site that need to be checked on and adjusted from time to time for better performance. Check on these parts of your website in your next review:
– Usability – When checking out your website, consider how easy it feels to use. This may be difficult if you make a habit to continually check on your site, but if you can go a few days without using it, that can be helpful. Try to feel how natural, or unnatural, it is to click around and navigate through your site. Is your navigation simple? Do you find the flow easy to understand? These are really important areas to consider updating to improve how your customers understand your site.
– Business Changes – Over time, your business inevitably changes! Whether you have seasonal focuses, your specialty changes, you’ve been altering your brand, or more, these changes are crucial to reflect in your website as well. Removing, adding, or altering information, images, or even pages may be necessary to keep up-to-date. Keeping your information consistent is important to ensuring that you’re continuing to draw in your optimal customers online, without any miscommunication.
– Issues – Last but not least, it’s important to check on your website for any possible issues! Check for page errors, spelling mistakes, broken links, and any other problems that need fixing. These adjustments are important to immediately tackle, in order to best ensure your website is running properly for your viewers. Your website isn’t doing its job if parts of it are broken!
There are always more updates to be made on your website, so consider keeping up a routine of regular maintenance! These aspects are crucial to consider, but there are many more that need tending to in order to keep your website at its peak performance. To learn more about this, or for help with website maintenance, contact i3 today!