Search Engine Optimization is a process that's never complete– it may be the backbone of your website and there are some parts of it that are always needed, but these parts can always use improvement and updates. While there are…
TikTok is an app made popular for its feed of short videos, which vary from users lip-syncing, to dancing, playing with animals, or even showing quick how-to's. Its growing popularity and newly-integrated sponsored ads means it's becoming a wonderful, new…
If you've missed all the hype with our #SummerMarketingCountdown, then now is your chance to catch up! We've been counting down the days until summer by sharing our best tips and tricks on how to make the most of your business'…
There are so many ways to put effort into your Search Engine Optimization (SEO), but how about improving what's already there? SEO is an ongoing process that involves analysis, review, and continuous upkeep. A big part of this includes working…
Figuring out how to encourage consumers to prefer your business over your competitors can be an eternal struggle. Brands are always battling it out to see who ends up on top, and the fights may seem never-ending. There is always…
Recently, Facebook (along with its apps, Instagram and WhatsApp) had its longest outage and while for many it was simply a question of what to do with their spare time instead, for businesses, this is can seem like a more…
When you're trying to earn traffic to your website from links at other sources, one of the best things you can do is produce content! Putting out new content in videos, updated information, news, or in blog form can keep…
Search Engine Optimization (SEO) is a crucial component of your digital marketing strategy, but how you plan your SEO work relies on who it's geared towards. Your ideal audience should be the target of all of your marketing efforts! So,…
When someone refers someone to your business, they're giving you their vote of confidence so that the new potential customer already has some trust in you. However, not everyone comes to your business as a referral and most first impressions…
When you think of popular Instagram accounts, you probably consider celebrities like politicians, actors, and actresses, big businesses, news outlets, popular branded pets, and even travel photographers! What you may not immediately think of is a classic egg. Nevertheless, a…
