Website traffic and social media follows are a great signal that customers are enjoying your brand, but a more crucial aspect to consider is conversion! Conversion refers to the amount of traffic and attention your business gets, compared to the…
Looking to up your Search Engine Optimization performance? Well, here's our checklist on how to do so this year, following recent trends in technology, marketing, and user experience! It's important to review your strategy and experiment with various areas in…
Social media can be a hassle– it's no secret. It can be hard to wrap your head around, figure out what to post, and even just make the proper time for. However, there are a handful of steps you can…
Marketing can do wonders for a nonprofit– it can help you in gathering volunteers, spreading your mission, advertising your events, and even connecting with your local community! However, sometimes it can be hard to find the funding to do as…
Having a beautiful website may be a huge component of earning your audience's attention, but a website is only as great as its usability. If a potential customer isn't interacting with your site properly, then it's not accomplishing its goals!…
With millions of websites already on the web, optimizing your website is crucial! Optimization is the process of ensuring your web pages can be found when someone is searching using the most relevant keyword phrases for your business. By taking…
SEO stands for search engine optimization. It refers to techniques that help your website become more visible in organic search results for the people who are looking for your brand, product, or services via search engines like Google, Bing, and…
A quality blog helps to establish your business as an authority in your industry. Every time you publish a blog post, you increase your web presence with more content, which creates one more opportunity for your business to appear in search engines.…
Absolutely not! We believe that all the content you use for your social media and on your website or blog should be unique and created specifically for your business. Curated content is being posted by multiple businesses and Google may punish your site…
Have you noticed the changes in the way your web browser displays non-secure (http vs. https) pages? You may have seen the new warnings displayed by some of the most-used browsers such as Safari, Firefox, and Chrome. If you haven't…
