Working hard to earn customer interaction? Focusing on social media platforms and search engines may not be getting you the full attention you’re looking for– another source that can help are review sites like Yelp and TripAdvisor! Calls, visits, website traffic, and other forms of business contacts are all commonly derived from popular review sites, and you can actually take action to boost how your business performs on them.
Yelp has claimed that businesses who take the time to complete their profiles see about five times more customers leads each month. So naturally, a good first step is to go about claiming control of and filling out the profiles these review sites have generated for your business. To start, filling out your hours of operation, replying to the reviews you’ve received, and adding photos are crucial factors that can earn your business customer attention.
Reviews and pictures seem to be the major factors potential customers focus on for these sites, so taking care to thank customers for reviews and adding a good variety and amount of photos are great steps to work on. According to TripAdvisor, there’s a major increase in traffic when over 10 photos are added and having at least one photo of management is an additional factor to assist this increase. Photos of the location, products and services, and staff are all welcome additions to up your numbers and earn attention. Review replies are likely to draw in more customer reviews and earn your business more respect if messages are being replied to in a professional and suitable manner.
Consider taking this into consideration while working to earn customer action. Review sites are an optimal marketing ground for earning local attention, so take advantage! For more information or for help in completing these tasks, give i3 a call!