Leveraging Google for Business

It’s no secret that people depend on Google daily. It’s the go-to option for many people when looking up just about anything! This especially applies to finding the right business for what they need.

People search for local businesses on Google Maps, they type what they’re looking for into Google Search, and they rely on these listings for all the information they’ll need. The business listings that show up from these sources are through Google My Business– a free resource that all business owners should be using!

Leveraging Google for Business is a workshop that’s all about maximizing the impact this listing has for your business by creating great first impressions, showcasing what’s unique about what you do, and drawing in your ideal clients. We’ll be covering ways to help your business grow, including training with all of the latest Google My Business features. This will include:

– Taking control of what people see

– Sharing important news and updates

– Reading and responding to reviews

– Sharing photos that highlight your best quality work

– Publishing relevant content

– Engaging with your online viewers

These skills are not only great for business owners, but can also be helpful for their staff and solo entrepreneurs! What you learn will also carry over into other aspects of marketing, like on social media and your website. We’re here to help your business stand out online– so be sure not to miss out!

Join us for this workshop on Thursday, August 11th at 10am on Zoom! Attendance is $35 and you can register online here. We hope to see you there!

We host a variety of workshops and group programs to help solo professionals and businesses of all sizes improve their marketing. Learn more about our educational opportunities here.