When you're getting started on a new website, even if you're working with experts, it…
Every Business Needs a Website – Here’s Why
Every business needs a website. We can’t say that enough.
Why? It’s not only a great first impression of your business for online viewers, but it’s also an incredible tool for drawing in leads, establishing your credibility, and converting potential clients into paying ones. We’d like to offer a deep dive into each of these reasons, starting with:
1. Websites draw in leads.
While social media is popular, search engines are still the top choice when someone want to look up a business. How do you rank well on search engines like Google? Through SEO! Search engine optimization is best done through your website, since a custom built website will give you so many opportunities to weave it through your content, media, and more. If you want inbound leads (AKA leads that come to you instead of seeking them out), then a website is the best tool to use!
2. Websites establish credibility.
If you’ve ever looked up a business and been disappointed to find no website full of information on them, then you’ll understand why this is important. Lacking a website feels unprofessional in this day and age. Not only that, but without a website, how else are you going to quickly establish audience trust? We think websites are the best avenue to do this, because a great website will showcase everything that makes your business unique, including your skills, achievements, education, industry knowledge, and more!
3. Websites convert your potential clients.
There are so many ways to convert your potential clients into paying ones– and you don’t need to even meet them in person to achieve this! Websites give you so many opportunities to do so, including: booking appointments, online sales, contact forms, and more! You can create a funnel from the first impression through to a full conversion, carrying a viewer seamlessly from one page to the next in order to fulfill your goals.
If you’re ready to get started on creating a website for your business, our team is here to help! We’re experts in our field and we’re ready to design and build a custom website made just for your business. We cater all parts of your website to you so that it looks and feels like your business, as well as accomplishing your business goals.