One way to make your business seem more 'human' is by talking about yourself, how you connect with the field you're in and the work you do! Showing that you enjoy and believe in what you're doing is a great…
Facebook has been consistent with unveiling new and improved resources and capabilities for business pages, so it's important to stay up-to-date with the latest releases in order to start taking full advantage. Its latest improvements are based around messenger, with…
When building a social media post, there are a good handful of key components that you should keep in mind! No matter the length of your post, these parts are all crucial and should be considered while you're creating them.…
Social media has an unspoken etiquette that all businesses and professionals should abide by, in order to best connect to your audience and protect your business' reputation. Acting out can not only mean you get poor results from social media,…
Struggling with what to post on social media? The options may seem endless! There's a wide array of post types to leverage, but our experts are here to tell you about a few of the ones we find most beneficial…
Between passing time, technological advances, and trends, marketing techniques and tactics are always evolving! One trend that's been on the steady rise in particular as of late is the use of social media influencers to boost business marketing. According to…
TikTok is an app made popular for its feed of short videos, which vary from users lip-syncing, to dancing, playing with animals, or even showing quick how-to's. Its growing popularity and newly-integrated sponsored ads means it's becoming a wonderful, new…
Recently, Facebook (along with its apps, Instagram and WhatsApp) had its longest outage and while for many it was simply a question of what to do with their spare time instead, for businesses, this is can seem like a more…
When someone refers someone to your business, they're giving you their vote of confidence so that the new potential customer already has some trust in you. However, not everyone comes to your business as a referral and most first impressions…
March may be the month focused on luck, Saint Patrick's Day, and all things green, but that doesn't mean luck will get you anywhere with your marketing strategy. So, stop leaving your marketing efforts to luck! The results you're looking…
