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Web Forms are a powerful tool you can use to convert curious consumers into active customers. A contact form allows people to submit inquiries 24 hours a day and 7 days a week, which can make all the difference between winning their business or losing it to a competitor. A newsletter signup form provides customers an opportunity to learn more about your products and services, strengthening the relationship between you and both existing and prospective clients. Feedback forms enable you to solicit valuable information about customer needs and experiences.
While it’s easy to add forms to your website, it’s important to create forms that encourage website visitors to fill them out.
In this video, i3 Media Solution’s Aimee Smith shares tips for increasing customer interaction and engagement using web forms.