How to Update Your Website – Easy SEO Improvements to Make

Marketing experts love to say that you should update your website often. But what should that include?

There are many parts of your website that can be updated, but we’re here to make it easy with some suggestions on updating your search engine optimization, or in other words, improve your website’s performance with your audience and also search engines.

Here are some easy SEO website updates we recommend you start with:

1. Add and update content!

Adding content may include adding more information or details to your existing pages or creating new pages. One easy way many websites accomplish this is through blogs or news pages!

2. Optimize your keyword use.

Next, what are keywords? To put it simply, they’re important words that relate to your business and your ideal clients would use in a search engine to find you. Some important ones for a house painter servicing Tucson, AZ may be: house painter, home painter, painter, Tucson, and Arizona. Make a small list of words you think would apply to your business and try to ensure you use them often in your content.

3. Add some internal links!

Internal links are links on your website page that direct your viewers to different pages on your website. These are important because they can help direct the flow of traffic. They can bring viewers who are interested in a topic you mention from the page they’re on to the page that has more information about that topic. Internal links help keep viewers on your website and interested in your business.

4. Share new reviews!

Finally, client reviews are important for gaining trust and establishing credibility. Keeping your website review updated with the ones your customers post on Google, Facebook, and also other sources. This new content can also boost your search engine performance!

Fresh, new content that’s optimized to perform well on search engines is the best way to update your website.

We recommend updating your website often, focusing on these steps to accomplish that. While any updates can be beneficial, to get the most benefits and keep your website performance high, we recommend updating your website at least once a month. Use these easy SEO tips to get started! Our team would be happy to help!