When it comes to managing social media, especially over multiple platforms, it can be difficult to delegate the proper time and energy to make a successful strategy on your own. As a small business, the resources you put into work are particularly priceless, so make your social media efforts as painless as possible. With these three tools, you can be saving precious time and money when it comes to social media marketing. Without further ado, here are our top picks:
3. Ritetag.com – When it comes to social media, hashtags are king. Not only do they categorize content, but they make it searchable, and therefore much easier to find. When a customer is searching for something within your field, it’s important that your hashtags can lead them to you. To ensure you’re using popular, appropriate hashtags without hours of research, consider using a site that ranks them. We tend to use www.ritetage.com– it lets you search through popular hashtags as well as related ones, to give you a good idea of what to tag your posts with. This can be your guide in helping ensure you stand out, and you’re making the most of your time and effort.
2. Scheduling Software – With social media posts, timing is key. There are certain times during a week and even during the day that posts will earn the most views and engagement. That being said, it can be hard to make the time to find a computer and come up with a post on the spot during these peak times. What we recommend instead is investing in social media scheduling software. This will save you valuable time and energy.
After one day of using this software, you can have multiple social media posts done for your business for months in advance. Staying about a month ahead is probably key, so that you can keep your most updated information and goals in mind while working. For this portion, we use www.sendible.com to schedule our posts for the upcoming month ahead. This software gives you the option to write months ahead of time, for different times of the day, attach images, and even schedule posts on several platforms at once. If you’re looking to stay ahead on your social media game, unless you have the time and patience to sit down at a computer daily to make some posts, we’d definitely recommend checking out scheduling software.
1. 10 Dollar Social – Need a low-cost social media strategy? Want to do the work hands-on, but with a guideline? Definitely check out 10 Dollar Social’s services. For just $10 a month, we will send you a monthly email that will provide you with real thought starters, hashtags, tips on when to post, what to post, and how to grab attention. You will also receive a monthly Q and A newsletter, full of real client questions and answers from our experienced staff, submitted through our website by subscribers. We also offer Social Media Coach services, which include social prompts and a monthly group call with other, similar business owners, hosted by our social media marketing experts. A subscription with us means a lot of valuable marketing material for you at a low-cost. Give us a try for this upcoming month– contact us today!
No matter your social media strategy, try to keep these three tips in mind. They will give you a great guideline to provide quality posts, at the right times, with the right information to be found and appreciated online. They are the ultimate time and money-saving tools, so take advantage!